Different Types of Social Media Platforms
Whether you are a well-established business or a startup, the first step in setting up a social media platform is actually creating a profile. There are a variety of different social media platforms such as Facebook, Instagram, Youtube, Snapchat, Tumblr, Redit, Twitter, and more.
Youtube is a video sharing platform. Views and subscribers are the currency.
Tumblr is a miniature website/ blog platform where you can create your own space. Daily blog visits are what dictate the value of a blog. Your audience is your currency.
Reddit is a forum style social media platform. If you have questions, Reddit has answers. Through this outlet, information is the real currency.
Twitter is a social media site with emphasis on real-time information such as news sharing. The more followers you have, the more people you can reach with the click of a button.
Facebook is a sophisticated social media site for keeping in touch with old friends, sharing snippets of your life, finding new businesses, promoting your own, and more. With over 2 billion users, it’s pretty popular. Friends provide social capital and likes serve as currency for businesses.
Instagram started as a photo sharing platform. Followers are your currency and impressions are your currency through this avenue.
It helps to build a strong presence on every social media outlet possible. By keeping accounts up to date, you can build infrastructure to promote your brand as your following increases. Always sign up with new social media platforms if you catch wind that they are taking off. You never know who will be the next Facebook.